Major Projects

S. No. Session Title of the Project Outcome
1 2023-24 Human Resources In Indian Industry

Study explores how outsourcing HR functions in Indian industries helps reduce costs, improve efficiency, and allow companies to focus on core activities, while also highlighting challenges like loss of control and employee morale issues.

2 2023-24 Impact Of Gst On Small Traders In Meerut City

Project analyzes how GST has affected small traders by simplifying tax compliance but also introducing challenges such as increased operational costs, digital literacy requirements, and changes in pricing structures.

3 2023-24 Consumer Behavior Of Honda Motorcycles In Meerut City

Research provides insights into the buying preferences, decision-making process, and factors influencing consumer behavior towards Honda motorcycles in Meerut City.

4 2023-24 Promotion Mix Of Future Group

The study examines the promotional strategies of Future Group and their effectiveness in building customer awareness, loyalty, and market presence.

5 2023-24 Role Of Csr In Brand Development

It shows how Corporate Social Responsibility initiatives enhance brand image, customer loyalty, and long-term business sustainability.

6 2023-24 Best Digital Marketing Strategy For Startups

Research identifies the most effective digital marketing strategies for startups, emphasizing cost-efficiency, brand visibility, and customer acquisition.

7 2023-24 Role Of Private Banks In Economic Development

Project analyzes how private banks contribute to economic growth by providing financial inclusion, supporting businesses, and driving innovation in the financial sector.

8 2023-24 Online Payment Applications

The study highlights how online payment apps revolutionize financial transactions by enhancing convenience, security, and user adoption across demographics.

9 2023-24 Artificial Intelligence In Marketing

It evaluates the impact of AI in transforming marketing strategies, improving personalization, customer engagement, and overall marketing efficiency.

10 2023-24 Employee Management System & Its Impact On Work Culture

This project explores how efficient employee management systems enhance work culture by improving productivity, communication, and employee satisfaction.

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Admission 2025-26